Meet the Ski Shoe Team & Ambassadors

The Ski Shoe is owned and operated by Brian Potempa and is proudly partnered with Biomoto USA and their team of foot specialists. We work with many local athletes and teams in the Park City area and beyond and introduce you to but a few of them below.

Brian Potempa, Owner, The Ski Shoe

Brian has been in the ski industry for over 30 years, gaining knowledge and a strong following throughout his long tenure in Park City. Growing up a competitive mogul skier and coaching the the Wasatch Freestyle Team for 20 years has provided him with a unique insight on the importance of the relationship between biomechanics and skiing.

He strives to help the everyday to the highly competitive athlete find comfort, alignment and their ‘power to the edge’. When he’s not at The Ski Shoe, you’ll find Brian catching waves in Mexico and on the mountain year-round on both snow and dirt, living the mountain lifestyle.

Our Ambassadors & Partnerships

Jillian Vogtli


  • 2-time Olympian
  • 2-time National Champion
  • World Cup Winner
  • Former 13-year member of The US Ski Team
  • Former member of the US Cycling Team
  • Health & Wellness Coach

“I can’t say enough about Brian as both a person and as a boot fitter. Brian has my implicit trust when it comes to fitting my boots and that is why throughout my years on the US Ski Team, through both Olympics and beyond he is the one that I go to. I send all my friend and ski clients to him as well. You will be glad that you trusted him too.”Jillian

Wasatch Freestyle is dedicated to the development and growth of young athletes in the sport of Freestyle Mogul Skiing. Our goal is to ensure each athlete is given the opportunity to reach his or her full potential in the sport and life by instilling dedication, sportsmanship, building confidence and strong character.

Fun & Informative Links

Fox 13 – The Place Segment – Spring 2023 – Biomoto Utah

Small Town Stories / The Park Record/Visit Park City

Fox 13 – The Place Segment – Winter 2023 / The Ski Shoe

KPCW Park City Interview

TownLift Article 2023

Ski Talk – Ski Reviews & Discussion Forum

We’d love to hear from you about your experience at The Ski Shoe and BioMoto Utah! Please leave a Google Review or feel free to email us at